Glossary
Reference definitions for all SWIM-specific terminology. When a term has a dedicated concept page, it’s linked.
Browse
Section titled “Browse”The global search results page, accessible at /browse. Browse is rendered when a buyer uses the command palette (press s anywhere on the platform) to search across all Streams and offers. It is not a catalog or a nav destination — it’s a search result surface. Direct links to Browse are not available from the main navigation.
Currents
Section titled “Currents”SWIM’s upcoming publishing platform. Each merchant will have a Currents channel at /currents/:slug — a newsletter and long-form content space, similar to Substack. Currents is a sibling to Streams, not nested under them. Not yet built; see Coming Soon.
The platform access unit buyers purchase and evaporate to claim a Merchant Brand Offer. Drops are purchased with cash — they are not earned, not transferable between accounts, and not cashable. They are prepaid settlement units: more like cloud credits than loyalty points. See Drops.
MBO (Merchant Brand Offer)
Section titled “MBO (Merchant Brand Offer)”The individual offer or entitlement a merchant makes available through their Stream. An MBO has a type (physical, digital, service, or experience), a Drop price, and a lifecycle: created → listed → claimed → fulfilled. “MBO” always refers to the offer itself, not the merchant or the platform. See MBOs.
Merchant
Section titled “Merchant”A person or business that creates a Workspace and Stream on SWIM to sell offers to buyers. Merchants manage their commerce through the merchant portal at merchant.swimflows.com.
The individual item or experience listed in a Stream. Every offer is an MBO. See MBO above and MBOs.
SWIM’s animated brand mark — the orb that appears during loading states and on-brand moments throughout the platform. The Pacer visual design is locked and not subject to modification.
Rating (Bronze / Silver / Gold)
Section titled “Rating (Bronze / Silver / Gold)”SWIM’s merchant trust tier system. All merchants start at Bronze. Consistent fulfillment and positive buyer feedback advance merchants to Silver and Gold. Ratings are medal-based — never star-based. See Merchant Ratings.
Stream
Section titled “Stream”A merchant’s public-facing storefront on SWIM, accessible at /streams/:slug. A Stream contains the merchant’s published offers and is shareable anywhere. Streams are owned by a Workspace. See Streams.
SWIM’s upcoming music, video, and film platform. Waves lives at /waves/:slug/tracks/:id — a sibling to Streams and Currents, not nested under either. It handles the distinct licensing mechanics of creative media. Not yet built; see Coming Soon.
Workspace
Section titled “Workspace”A merchant’s private company or legal identity on SWIM. Buyers never see a Workspace directly — it’s the entity that owns Streams and manages billing, team access, and legal details. One SWIM account can hold multiple Workspaces. See Workspace.